To celebrate Happy Honda Days, we tapped into people's holiday nostalgia with the help of some classic toys. And on Cyber Monday—one of the busiest online shopping days of the year—we even had one take over Honda's Twitter account. I helped build the 360 campaign out in social and print.
Agency: RPA
VP Creatives: Alicia Dotter & Jason Sperling
Sr. Art Director: Joaquin Salim
Sr. Copywriter: Donna Ko
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